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If you’ve driven down Market Street at Reston Town Center recently, you’ve probably seen the construction going on at Bow Tie Cinemas. They’re giving the building a more modern look while still capturing the charm of Reston Town Center and the elegance of a four-generation family-owned cinema.  Don’t worry, they’re an open, functioning construction site and will continue to stay serving customers throughout the renovations.

Check out what what’s being improved:

New Theaters
The best part about these new theaters are the bigger, better and comfier seats. All the seats are luxuriously padded leather and each row is about 1 ½ the size of the old seats. That means more leg room (hallelujah!). Every seat gets an arm rest that can be put up and includes a cup holder – no more trying to balance a drink and popcorn on your lap! We knew Bow Tie Cinemas was serious about this renovation was when they included padding underneath the arm rest to create a bench for some mid-movie snuggling.

The new amphitheater-style seating makes sure that even the smallest of movie-goers can see over their neighbor’s head. This height also allows for a hallway entrance into the theater, keeping out noise and light for a more immersive movie experience.

The theaters are closed on rotation for renovations, so the theater as a whole NEVER closes during this process.  Currently eight theaters are open, with five renovated and three awaiting their transformation. Next week the final three will close, and only new theaters will be available for seating!  At the unveiling, we look forward to seeing eleven beautiful new theaters!

It’s not just the seats that are getting bigger – the screens are too! After the renovation and knocking out some wall space, screen sizes will measure 30 feet and larger. The largest screen will be 55 feet and IMAX capable. Bow Tie Cinemas transferred to completely digital movies about a year ago and currently have four 3D projectors, but will have up to six 3D-capable theaters when they’re finished.

Who doesn’t love to munch on delicious snacks during a movie? (Just be careful not to chew too loudly!) Bow Tie is completely revamping their concession stands. The one downstairs is sparkly and  is fully functional.

The second, bigger, concession stand will be upstairs, offering twice as many registers, two huge popcorn poppers and two fryers.  The fryers allow for an expanded menu including more substantial snacks that can be taken into the theater. Did someone say dinner and a movie?

The outside of the cinema is also getting a face lift. Bow Tie Cinemas signs now stand in place of the original large marquis, however there will still be a non-digital marquis above the box office to keep the nostalgic feel. Behind the new marble-covered box office, there is a digital screen for show times, and if you look up, there’s a shockingly bright red cheery ceiling.

Nothing will be left out during this renovation – the lobby and the restrooms also get an upgrade. Restrooms were outfitted with new fixtures and Dyson air hand blade dryers while the lobby will be re-arranged with six new electronic ticket machines on the right wall as you enter, new wall paper and light fixtures, and the reception desk will reside in the center of the lobby under the escalators. This will give the lobby a natural flow to the concession stands and theaters, while creating an almost romantic and exciting décor. They are also adding a new party room adjacent to the lobby for birthdays and celebrations.  Bow Tie Cinemas opens around noon Monday through Thursday while the heavy construction occurs in the early mornings, so your movie will not be disturbed by loud noises.
Construction is just about at the half-way mark and is expected to be finished this fall. Stay tuned for details on the grand re-opening!

Bicycle commuters on Bike to Work Day- May 18

May is National Bike Month – Reston Town Center hosts a lot of biking events throughout the year, but in May, we host a pit stop for National Bike To Work Day presented by Commuter Connections and the Washington Area Bicyclist Association. This event has more than 12,000 participants who commit to biking to and from work on May 18 with 49 pit stops around the Washington D.C. area.

These pit stops are where all the fun happens – we had 350 cyclists at our stop this year. The morning started off with a complimentary high-energy breakfast supplied by several of Reston’s favorite food suppliers, including Community Canteen. Pit stops usually have raffle prizes, food, drink, free tee-shirts and more. It’s also where you can meet up with an experienced commuter convoy if you’re not a pro at navigating the best bike route to work. The Bike Lane in Reston Town Center was also there to give riders a complimentary bike safety check before the convoy rolled out.

Congressman Connolly addresses the Bike to Work Day crowd in the Pavilion before they ride off

Congressman Connolly addresses the Bike to Work Day crowd in the Pavilion before they ride off.

Bike to Work Day is a great event for people to use as a dry to start biking to work – see how long it takes, what your energy levels are the rest of the day and find the best route all while experiencing the biking community in the D.C. area.

Aside from being fun, biking to work has a lot of perks for you and the environment: it gives you a great workout – cardio and strength if you happen upon some hills – and saves you money on gas and car upkeep. According to a Forbes article this month, “The average annual operating cost of a bicycle is $308, compared to $8,220 for the average car.” That means bicyclists in the U.S. save $4.6 billion a year. Biking instead of driving is becoming an epidemic in the U.S. and the number of bicycle commuters has increased 40% from 2000 to 2010.

Saving gas and money also means saving the environment. If you ride your bike 10 miles to work every week, you are saving 418 grams of carbon monoxide from the air, reducing your carbon footprint. With all these benefits to biking over driving, we’ll be expecting even higher numbers next year at our pit stop and hope to see you there!

And here are some of the best biking trails in the DC area to get you started. Happy biking!

Top o’ the mornin’ to ya! ‘Tis the fine month of March in Reston Town Center, and almost time for the luckiest day of the year!

Channel your inner Irish and join us for Clyde’s St. Patrick’s Day celebration, Thursday, March 17 from 3-11pm.  The fun starts early, so loosen your belt and indulge!

10am Bacon & Kegs Irish breakfast inside Clyde’s restaurant.

3 pmThe Running of the Leprechauns!
Run, skip, and jig your way with other happy hooligans down Market Street.  A $10 fee benefits Reston interfaith and gets you a cool t-shirt and your first beer.

3pm – 11pm Clyde’s St. Patrick’s Day Celebration in the Pavilion!
The festivities continue in the Pavilion with live music by Station 1201, and performances of traditional dancing by the Maple Academy of Irish Dance. Enjoy Irish Nachos, Dublin baked potato, hand-carved corned beef, Guinness beef stew, and a little leprechaun menu for the kids.

For the Kids: Face painters, moon bounce and balloon twisters for kids. Bring the whole family!

It will be a celebration to make the Emerald isle itself green with envy.  So, raise a pint and have good cheer, ‘tis time for the St. Patty’s celebration!


Warmth! Sunshine!

The frozen tundra is starting to thaw, and it’s the perfect time to give that worn-out sweater a break and mix up your look with something new and fresh. Sure, the tropical breezes might be short lived (this is Northern Virginia, home of the March 1st heat wave and March 2nd blizzard), but with Reston Town Center’s fantastic outdoor social atmosphere there is no better place to enjoy this spring preview.

Get set with a new look from any one of our premier shopping venues. Looking for something straight from the runway? Are you a bargain hunter looking for a great sale? The stores at Reston Town Center offer a wide range of apparel that fit any need or desire. Lighten up your look with a pair of leggings and sleeveless trench dress from Banana Republic (as seen here) and top it off with the bright and vivid jewelry found in Anthropologie’s new collection (look here).

After you found the perfect ensemble, don’t be afraid to strut your stuff down Market Street and celebrate your success with a  delectable dinner or maybe embrace this wild weather and skip right to the gelato…you deserve it!  Also, don’t forget to check out our events calendar for the latest happenings and nightlife here in Reston Town Center!


Good times don’t have to fade with warm weather.  Come and enjoy the wintry delights Reston Town Center has to offer! Spend an afternoon and evening experiencing the enjoyment that this cold weather brings,  by relaxing with a hot beverage and watching as beginners and pro’s alike skate across the Town Center’s ice rink.  (Or join in yourself!)  As you make your way from one to another of your favorite shops, the well-maintained streets and sidewalks offer an easy stroll for visitors wishing to enjoy the picturesque outdoor scenery.

As the chilly darkness drapes the Town Center,  lights twinkle and reflect off the fresh ice rink, creating the perfect opportunity to cozy up to someone special.  Grab some drinks and dinner at any one of our premier dining venues (visit our nightlife page for specials and restaurant events!).

Trying to escape the cold? Turn up the heat at M&S Grill every Sunday evening for some sizzling Salsa lessons.  Or, shake it your own way every weekend at Paolo’s,McCormick & Schmick’s, and Market Street Bar & Grill where DJ’s and live bands will be rocking the night away.   Whenever you feel the need to make an otherwise blasé evening special, visit our winter wonderland and let Reston Town Center help you make a memory.

We’ve all been there: what seems to be a case of the Mondays seems to carry you through the entire month of January.  Well, no need to fear the winter blues when you remember that Reston Town Center is host to a number of great salons and spas. Isn’t it long past time you rejuvinated your body, mind, and spirit with with a facial, massage, new hair cut, or maybe just a really great set of nails? (Lets face it, your once cougar-like claws are now chipping away just like the melting ice on your car.)

Pamper away the winter blues

Don’t forget that Reston Town Center is a great place to pamper yourself – not just great shopping and dinning – and regain that feeling of satisfaction and zen.  Check out Jouvence/Aveda, Le Shoppe, Origins, PR at Partners, Salon Nordine and even Sephora, for all you need to feel refreshed and revitalized during these cold wintry months.

(And here’s a tip: Ask about Origin’s free mini-facials!)

Happy pampering!

RTC  357Rock the night away each Friday at Reston Town Center‘s Ice Skating Pavilion, open daily until March 2011.  Enjoy the Friday night Rock ‘n Skate, featuring a DJ from 8-10pm followed by games and prizes until 11pm each Friday through the end of the season.

The opening weekend of the rink served as a very special fundraiser as Reston’s Character Counts! Coalition received 50% of proceeds.  The proceeds will help fund development programs offered by the Coalition, including the anual Essay and Poster Contest. Character Counts! Coalition is also a sponsor of Ethics Day at South Lakes High School.

The Ice Skating Pavilion is open daily, inclduing holidays, throughout the season for public skating and skate rentals, and also offers birthday parties, private, and corporate parties. Beginner and intermediate skating lessons are also available. For hours of operation, fees and more information, call the skating hotline at 703-709-6300 or click here.

CHARACTER COUNTS! is a national, nonprofit, nonpartisan, character education initiative designed to help youngsters and adults develop and practice the basics of good character: trustworthiness, respect, responsibility, fairness, caring and citizenship. The Reston chapter assists this effort by providing leadership, coordination, and resources to promote character development throughout the community. Coalition Members include the Reston AssociationReston Community Center, Reston InterfaithGreater Reston Chamber of CommerceReston Citizens Association, YMCA of Reston, and the office of Fairfax County Hunter Mill District Supervisor, Cathy Hudgins.


Reston Town Center is getting ready to present the Reston Holiday Parade, a favorite and growing Restonian tradition, on Friday, November 26th beginning at 11:00 AM!  2010 marks the 20th year of the holiday parade, launching the festive season with Macy’s-style balloons, musical groups, dancers, antique cars, and more, in a one-of-a-kind, one-hour parade along Market Street!  This year’s parade welcomes the arrival of Santa and Mrs. Claus in a horse-drawn carriage.

The parade is on rain or shine – so come on out for a fun filled day!  The full Black Friday Schedule is listed below.

  • 8:00am: Run with Alan Webb.
    Toddlers to teens are invited to run with local hero Alan Webb, Olympian and US record-holder for the fastest mile (3:46). Races divided by age. $5 donation.
  • 11:00 AM: 20th Annual Reston Holiday Parade
    Watch Macy’s-style balloons, marching bands, musical groups, dancers, antique cars, community groups, costume characters and more welcoming the arrival of Santa and Mrs. Claus in a horse-drawn carriage. Special thanks to balloon sponsor Reston Community Center.
  • 12:30 – 4:30PM: Visits and Portraits with Santa.
    Any donation for a 5×7″ portrait – all proceeds benefit
  • 1 pm, 2:30 pm, 4 pm and 5:30 pm: Those Funny Little People Performances
    Enjoy performances of songs and surprises by Elves Wally & Victor in front of the Pavilion.
  • 6:00 PM: Tree Lighting and Sing Along.
    Santa and Mrs. Claus will arrive in a horse-drawn carriage to magically light up the Christmas tree, followed by traditional holiday songs led by Reston Chorale and brass quintet
  • 6:30 – 10:00 PM: Horse Drawn Carriage Rides.
    $5 per person, children 5 and under ride free. Pick up in front of Talbots on Market Street. All proceeds benefit Volunteer Fairfax!
  • All dayIce Skating Pavilion. Open every day for public skating until March.

# # #

Established in 1990, beautiful Reston Town Center is an acclaimed outdoor venue offering more than 50 retail shops, 30 restaurants and a 13-screen cinema. At the center’s hub, the Pavilion hosts special events, concerts, festivals throughout the year and ice-skating in winter.  For more information on shopping, dining and events at Reston Town Center, visit, find it on Facebook, follow on Twitter (RestonTownCntr), read the blog “”, or call 703-689-4699. Reston Town Center, 11900 Market Street, Reston, VA 20190

Directions: From I-495, take I-66 west to the Dulles Toll Road (Exit 67, Route 267 West) to Reston Parkway (Exit 12). Turn right on Reston Parkway then left on New Dominion Parkway (4th light).

  • 6:00 PM: Tree Lighting and Sing Along. Santa and Mrs. Claus will arrive in a horse-drawn carriage to magically light up the Christmas tree, followed by traditional holiday songs led by Reston Chorale and brass quintet.
  • 6:30 – 10:00 PM: Horse Drawn Carriage Rides. Proceeds benefit Volunteer Fairfax. Pick-up location is in front of Talbots on Market Street. $5 per person, children 5 and under ride free with adult.
  • All day: Ice Skating Pavilion. Open every day for public skating until March.
location tbd
Any donation for a 5 x 7 portrait – all proceeds benefit

Reston Concerts on the Town proudly presents the internationally acclaimed Celtic band Solas on Saturday, July 24. This concert is part of the free series that takes place at the Reston Town Center Pavilion every Saturday night through August 28, from 7:30 p.m. – 10 p.m., rain or shine.

Internationally acclaimed Celtic band, Solas, performs a free concert at Reston Town Center on Saturday, July 24 at 7:30pm.

Solas has not only captured the hearts and ears of Irish music fans, but also fans around the globe with their blend of Celtic traditional, folk and country melodies, bluesy sometimes jazz-inspired improvisations, and global rhythms. Led by Seamus Egan, who alternates among flute, banjo, mandolin, guitars, bodhran, and tin whistle, the quintet has captivated audiences at clubs and festivals everywhere.

Since their inception 14 years ago, Solas has been proclaimed as the most popular, influential, and exciting Celtic band to ever emerge from the United States. Even before the release of its first Shanachie CD, the Irish Echo ranked Solas among the most exciting bands anywhere in the world. The Philadelphia Inquirer said they make mind-blowing Irish folk music” and the Washington Post dubbed them one of the world’s finest Celtic-folk ensembles.Their latest release is “The Turning Tide,” available on Compass Records.

Reston Concerts on the Town features talented local and national acts. The concerts are sponsored by the Reston Town Center Association with support from the Fairfax Times. This year’s line-up features a diverse array of music including swing, jazz, Celtic, Latin fusion, New Orleans zydeco; Afro-Cuban, and Motown.

Bring the kids! Bring the dogs! Music lovers of all ages are invited to bring blankets, lawn chairs, and picnics to the concerts each week and come ready to have a swingin’ good time. For more information about this series, please call the concert hotline: 703-912-4062.

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